Mirror Check Blog
A look back, and sometimes forward, on the sport of racing

There are various ways that business owners can show their appreciation for a client. From custom-made gifts to one-off products from the giving brand itself, showing one’s appreciation for a client can go an infinite number of ways. Events, in particular, have become a go-to way of showing appreciation for clients because the amount of effort and planning that goes into putting a shindig together keeps connections coming back for more. As great as it may seem to have an abundance of different options to choose from, however, finding the perfect way to show your business’s appreciation for its clients can be a bit challenging. Businesses in Utah, however, won’t have to struggle much with choosing the perfect idea for client engagement and appreciation because there’s one unique option worth investing in—car racing.

Now, while it may not necessarily sound as “upscale” or quaint as playing golf, hosting wine tastings, or galas, car racing provides a perfect opportunity for your business to bond with its valued clients. After all, nothing gets people talking more than octane and exhilaration, right? 

Car racing has become the talk of the town in the world of client engagement because of the various advantages it holds for businesses daring enough to use them. As a step up from bland and tired client engagement event ideas, car racing banks of the atypical and creates an experience unlike any other.

Before you assume that we’re just fluffing up the idea more than we should, however, car racing is definitely the perfect idea for your next client engagement event because of two key reasons:


Car racing helps build trust

Forget about boring old team building events when you want to build a rapport with your clients. Car racing is definitely a new and exciting way to get more customers to trust your work—even if it means being stuck in a sports car hitting apexes at over 100 miles per hour.

Car racing and the world of business are nearly the same: they involve a whole lot of risks, the payoff is huge, and trust is required. For a few minutes on the track, you’ll be able to move the topic of discussion from “Do I trust my advisor enough in a car race?” to “If I can trust them in a car, I can trust them with my money!


Car racing can easily help build a relationship with clients

If you’ve got a pretty big client roster to work with, then the chances are that a significant number of key investors in your company are car guys or gals that love to race on a track and burn rubber.

Throughout the experience of going over all the available cars and go-karts at Utah Motorsports Campus, for example, you’ll be able to get closer with your valuable clients and bond over shared interests. For example, if you’re trying one-up each other on the go-kart track, then you can be more playful and wager a minor services contract against a discount for your client for who gets the fastest time!



When used correctly, car racing events like the upcoming ARCA Menards Series West by NASCAR, Cruzer Palooza, or Rock n' Race on May 23rd, for example, can be used to greatly improve the relationship that your business has with its clients and customers while increasing the chances of raking in even more profit over time. 

If you’re looking to host corporate events in Utah, get in touch with us today see how we can help.

You may have read plenty of articles on why you should opt for go-karting as your next special event. Some would point out that the event is extremely memorable, while others would point out how it can keep everyone busy for a whole day. At the same time, did you know that go-karting also helps you learn life lessons? That's right! This enjoyable activity has beautiful moral lessons to be taught. Even those who do not pay attention to these "lessons" will find themselves abiding by it in their daily lives.


In this article, we will share with you three lessons that go-karting has in store for you:


  1. It teaches you to become more confident


The more confident you are, the likelier it is you'll find yourself standing on the podium. When it comes to driving, playing it safe may not always land you the victory you've dreamed about. If you're too scared to take risks, chances are that someone else will overtake you. Of course, there's a fine line between taking the right risks and putting yourself unnecessarily at risk of wiping out.


The very same can be applied to real life, where a safe player is not going to move anywhere from their original spots. However, those who do plenty of research and are confident in their risk-taking abilities will have a higher chance of getting huge success. Of course, the risk of failing is still there, but success will be worth the effort.


  1. It teaches you to make decisions quicker


When you're on track, and everything is moving fast, you will need to make quicker decisions. One minute you're racing someone else down the straight, the next you're trying to figure out when to turn to overtake the person ahead of you. Reaction and speed—that's what go-kart is about.


When you're in the real world, speed and reaction are also vital in everyday life. Opportunities come and go, and your job is to quickly figure out which ones are worth your time and which ones are best ignored. This is especially true when it comes to the business world, where one must react to the ever-changing trends and demands to stay successful.


  1. It teaches you to adapt


Racing, similar to other sports, is full of unpredictability, meaning that no one race is ever the same as the other. This is even truer if you race with different people and on various tracks. Because of this, your ability to adapt to new people, new tracks, and new tactics will determine whether you will pass the checkered flag first or show up last.


Life is also full of unpredictable situations. For this reason, your ability to adapt to these changes and adapt in the right way will determine your outcome, whether that be success or failure.




As you can see, the lessons you learn when go-karting are the same skills you can learn when you face real life. From learning how to adapt to changing circumstances to building self-confidence, these skills will help you grow as an individual, better equipped to face life and all that it must throw at you.


Are you interested in hosting a go-karting event in Utah? Get in touch with us today and get your event all planned out. We’re happy to help.

Events are made to encourage engagement and induce a sense of fun and collaboration among individuals. Events come in various forms of activities, be it seminars and workshops, musical concerts, and even sports events!


Such activities have been around for years now, and the challenge for event managers is to arrange innovative ones that will tickle the interest of many, from its announcement up to its actual execution. With that in mind, why not consider go-kart racing?


Although not entirely new, it’s less common and exhilarating, perfect for a sports event that you’ve been planning for months. Go-kart car racing, however, requires a good location to ensure its success and the safety of your event-goers.


For a foolproof process of venue selection, here is a simple guide to finding the best venue for your event:


  1. Location


Location is an integral part of any event. When you begin your search, be sure to choose ones that are closer to the city instead of ones that are further away. Choosing a location that is further from away will not fare well with your company’s sports and corporate events in Utah, as that would mean that your employees will mostly be coming from the city.


With this in mind, choose a place that is accessible. If there is no available location near the city, then check if public transportation is available for a venue slightly further. If it isn’t, make sure to arrange for transportation services. For people coming in with their own vehicles, ensure that parking spaces are available as well.


  1. Event date


Finalizing the date means planning ahead, especially considering weather and seasons as well. Many people disregard this tip as a rather minor factor, but the reality is that finalizing the date actually affects the overall experience of your planning. The rainy season, for example, will definitely foil any outdoor events, especially ones like go-kart racing. With this in mind, schedule the event during the summertime for a more predictable weather.


  1. Event costs


Among all these tips, your budget is the determining factor of your venue selection. Any venue that goes beyond the budget should be ignored, no matter how perfect you may think it is. Keep in mind that your budget will comprise more than just the venue, as many different costs also come into play as well. These could include car rentals, room prices, costs per head, food, and even emergency funds. With this in mind, be sure to opt for a venue that won’t go beyond your budget.


  1. Venue capacity


One factor that shouldn’t be forgotten when choosing the venue is its capacity. This should be decided early on in your planning, especially the expected number of guests. With numbers in mind early on in your search, you’ll be able to eliminate venue options that do not fit your needs. Large or small venues will either be ignored or considered, saving you much needed time and money.


  1. Additional facilities and services


Your guests’ experience should be treated with the utmost importance, so ensure that your chosen venue offers facilities that will cater to their needs. Are there enough bathrooms, seeing that go-kart racing is an outdoor activity? Are there parking slots available, and shower rooms should the need arise? Is there a space available for those who need a break from the sun with AC provided? More importantly, are there any clinics or first aid providers nearby? Remember, planning ahead ensures the success of your event, and that everything will run smoothly.




As you plan your go-kart racing, ensure that you have the best possible venue, all without ending up paying extra for any unnecessary fees.


Are you looking for a go-kart racing track in Utah? Get in touch with us today to see how we can help. Our 511-acre land is the perfect location for your go-kart racing venue.

Memorial Day is right around the corner, and it’s the perfect time for a car show! If you love cars and are looking for a Memorial Day Car Show near you, make your plans for the Fourth Annual Cruzer Palooza Classic and Custom Car and Motorcycle Show at Utah Motorsports Campus (UMC) on May 23!

The Fourth Annual Cruzer Palooza Classic and Custom Car and Motorcycle Show will be part of the inaugural UMC Rock N’ Race Fest, which is planned to be an annual event in the years to come. The Rock N’ Race Fest will not only include the Fourth Annual Cruzer Palooza Classic and Custom Car and Motorcycle Show, but also the return of NASCAR-style racing to UMC with the ARCA Menards Series West as well as a concert featuring Jagertown and Carver Louis, drifting, karting and much more!

The Fourth Annual Cruzer Palooza Classic and Custom Car and Motorcycle Show is quickly becoming a tradition among Utah’s car enthusiasts and features a staggering variety of classic and custom cars. In 2020 we’re adding motorcycles to the mix, so that will attract all our two-wheeled friends as well. As in years past, there will be a big swap meet for those seeking rare parts and accessories.

Admission for the Fourth Annual Cruzer Palooza Classic and Custom Car and Motorcycle Show and the Rock N’ Race Fest will be free, however there will be a parking fee of $10/car for attendees that gives them access to all aspects of the event.

Memorial Day is a special time, with school getting out, warm weather returning and summer just around the corner. It’s a great opportunity for families and friends to gather and enjoy themselves, and the Fourth Annual Cruzer Palooza Classic and Custom Car and Motorcycle Show is the perfect type of event for those outings.

If you’re looking for a Utah car show near you on Memorial Day Weekend, we hope you’ll grab the family and friends and make your way to UMC for the Fourth Annual Cruzer Palooza Classic and Custom Car and Motorcycle Show!

For more information, click here: https://utahmotorsportscampus.com/utah-events/race-events/cruzer-palooza-utah-car-show.html